<$&> Magic Of Lights® Illuminates Kansas International Dragway For The First Time Ever This Holiday Season – Magic of Lights
Magic Of Lights® Illuminates Kansas International Dragway For The First Time Ever This Holiday Season

Kansas International Dragway To Host Wichita’s Debut Of Drive-Through Holiday Lights Spectacular

Opening November 17, 2023 for the Holiday Season!


Affordable for All Holiday Pricing –“One Carload, One Price”
Tickets now on sale at Magicoflights.com


Wichita, KS – October 2, 2023 –This holiday season will be even brighter, merrier and more colorful as Magic of Lights transforms Kansas International Dragway into a vibrant drive-through holiday-themed light display. The festive event kicks off November 17 and runs through December 31, 2023.

Produced by Family Entertainment Holdings, LLC, “Magic of Lights” will make its Wichita debut at Kansas International Dragway, featuring dozens of displays, festive favorites, and digital animation, all constructed with millions of individual LED lights to create a memorable holiday experience for the whole family.

“We are excited to bring Magic of Lights to the Wichita community for the first time ever and believe it will become an annual holiday tradition,” says Ken Hudgens, CEO of Family Entertainment Holdings, LLC. “Our innovative creative team has designed a drive-through holiday wonderland light experience that promises to dazzle and delight guests of all ages.”

Inside the comfort of their own vehicle, guests will enjoy Magic of Lights’ classic holiday favorites including Winter Wonderland, the 12 Days of Christmas, Toyland, festive Elves and Reindeer Road. In addition to the 200 foot long Enchanting Tunnel of Lights, there will also be other new light tunnels to delight and amaze.

Other illuminated displays include the 32-foot-tall animated Mattel’s Waving Christmas Barbie®, Prehistoric Christmas featuring life sized dinosaurs celebrating the season, and the legendary BIGFOOT® Monster Truck. Created with over two million sparkling lights, Magic of Lights is a nostalgic and festive event everyone will enjoy.

A new augmented reality feature will be introduced this year as well to make the magical experience even more interactive, with details set to be released in November.



  • 2+ million lights per Magic of Lights event
  • 6 miles of light cord per Magic of Lights event
  • 3,750 staff hours to set up each Magic of Lights event
  • The steel displays are designed, bent, cut and welded into about 800 frames that are combined in different configurations to create each show’s giant winter holiday scenes. Each frame of each scene is designed using the latest CAD technology and hand built in-house from 15 pages of design specifications each.
  • Each Magic of Lights show uses about 10 miles of steel to build the displays and 10 miles of LED lighting installed inside the displays, there are 10 different colors of LED bulbs used in the shows.
  • Scenes, such as the animated Mattel’s Waving Christmas Barbie, are as high as 32 ft. tall and as long as several hundred feet.


Magic of Lights shines daily from 5:00 PM to 10:00 PM beginning November 17 through December 31. Tickets for this colorful seasonal event are on sale now and tickets are priced per vehicle.

For a complete schedule and to purchase tickets, visit MagicOfLights.com/Wichita


About Family Entertainment Holdings, LLC

Family Entertainment Holdings, LLC is a diversified, entertainment holding company that develops family-oriented live events including Magic of Lights ®, an outdoor holiday lights drive-through experience produced at venues throughout North America and Hot Wheels® Monster Trucks Live, showcasing a toys-to-life show of Mattel’s legendary Hot Wheels Monster Trucks show presented across North America, Europe and elsewhere internationally. The Company is headquartered in New York, NY. For more information visit familyentertainmentlive.com.


© Family Entertainment Holdings, LLC 2023