For the first time ever, American Family Field to host dazzling drive-through holiday lights experience
Nov. 24 through Jan. 2
Tickets for festive family experience starting at $25 per vehicle go on sale Oct.15th at 10:00 am CT at
MILWAUKEE, Wi. – FunGuys Events announced today that Magic of Lights will come to American
Family Field this holiday season, Wednesday, Nov. 24 through Sunday, Jan. 2, presented by American
Family Insurance. This is the first time American Family Field will play host to the magical and festive
holiday display of lights. The Magic of Lights drive-through experience features dazzling themed light
displays using the latest LED technology and digital animations as well as a holiday village featuring
concessions, activities, and visits from Santa himself.
The home of the National League Central Division Champions Milwaukee Brewers will shine bright all
holiday season as guests experience the thrill of spectacular festive lights displays featuring familiar
“We are always looking to expand the variety of events that come to American Family Field and its
surrounding grounds, and we are excited to host the Magic of Lights for an extended run for the first
time this year,” said Rick Schlesinger, Brewers President-Business Operations. “This promises to be a
terrific family entertainment destination throughout the holiday season.”
Guests will drive through the mile-plus route and enjoy over two-million lights featuring brand-new
displays including Prehistoric Christmas, Big Foot Monster Trucks and the Winter Blizzard Tunnel, as well
as Magic of Lights favorites including the 12 Days of Christmas, Toyland and the Enchanting Tunnel of
Lights. New in 2021, Magic of Lights will also feature the Illuminating Mega Trees, boasting 40 feet of
dancing lights synchronized to popular holiday tunes. Spread throughout the parking lots surrounding
American Family Field, Magic of Lights is a nostalgic and festive experience for guests of all ages that
can’t be missed this holiday season.
“There’s been many magical moments at American Family Field, and we’re pleased to help bring another
tradition to Milwaukee this holiday season,” said Seth Freeman, American Family Marketing Associate
Vice-President. “The Magic of Lights will be an amazing event sure to be enjoyed by attendees of all
Tickets, starting at $25 per vehicle, go on sale Oct 15th at 10:00 am CT. Guests will be asked to purchase
tickets for an assigned date and should note that the week leading up to the holidays generally sell out
quickly. American Family Field will host Magic of Lights daily from 5 p.m. until 10 p.m. beginning
Wednesday, Nov. 24 through Sunday, Jan. 2. For a complete schedule and to purchase tickets, visit
MagicOfLights.com/Milwaukee. Tickets must be purchased online in advance and will not be available for
purchase at the gate.
About American Family Insurance
Based in Madison, Wisconsin, American Family Insurance has been serving customers since 1927. We
inspire, protect and restore dreams through our insurance products, exceptional service from our agency
owners and employees, community investment and creative partnerships to address societal challenges.
We act on our belief in diversity and inclusion by constantly evolving to meet customer needs and
preferences. American Family Insurance group is the nation’s 13th-largest property/casualty insurance
group, ranking No. 232 on the Fortune 500 list. The group sells American Family-brand products,
primarily through exclusive agency owners in 19 states. The American Family Insurance group also
includes CONNECT, powered by American Family Insurance, The General, Homesite and Main
Street America Insurance. Across these companies the group has more than 13,500 employees
ABOUT FUNGUYS EVENTS
About FunGuys Events: FunGuys Events is a division of FunGuys LLC. They are the creators and
producers of the highly-regarded drive-through holiday light show, MAGIC OF LIGHTS, an annual holiday
tradition. Magic of Lights is presented at 20 world class venues featuring over 800 shows per season.
Magic of Lights entertains 5 million guests annually with their spectacular and awe-inspiring holiday
themed light displays and scenes.